Yacht Charter Management

Yacht Charter Management Image

Yacht Charter Management

Entrusting G-YACHTS as your central charter agent ensures your yacht is positioned, promoted, and managed to achieve optimal charter performance worldwide. We act as the single strategic hub coordinating all retail brokers, pricing strategy, and calendar control, while delivering global exposure through targeted marketing, curated broker relationships, and qualified client reach. From charter positioning and rate optimization to contract negotiation, APA management, and guest feedback analysis, we oversee every detail with absolute discretion and clarity. By centralizing representation, we protect your yacht’s value, streamline communication, eliminate conflicts, and maximize revenue, ensuring a consistent brand presence and a seamless, high-yield charter operation tailored to your ownership objectives.

Comprehensive Central Agency Services

01

Global Listings & Online Exposure

Listing and continuous optimization of the yacht across leading charter platforms, with a primary focus on Yachtfolio and other major charter websites.

02

Targeted Broker Network

Leveraging our extensive network of trusted charter brokers worldwide to ensure your yacht reaches qualified clients aligned with your charter goals.

03

Marketing & Promotion

Development and execution of bespoke marketing campaigns, including digital advertising, social media outreach, and participation in key industry events to enhance visibility.

04

Charter Rate Strategy

Regular analysis and adjustment of charter rates based on market trends, seasonal demand, and competitive positioning to maximize revenue potential.

05

Contract Negotiation & Management

Handling all aspects of charter contract negotiation, ensuring terms are favorable and aligned with your ownership objectives.

06

APA Oversight

Comprehensive management of the Advance Provisioning Allowance (APA), including budgeting, tracking, and reconciliation to ensure transparency and control.

07

Guest Feedback & Continuous Improvement

Collecting and analyzing guest feedback to enhance the charter experience, inform future strategies, and maintain high standards of service.

08

Regular Reporting & Communication

Providing detailed reports on charter performance, market insights, and strategic recommendations to keep you informed and engaged in the management process.

Let us handle the marketing

Man with a camera taking photos for yacht marketing

Professional Visual Content

Organization of high-quality photography and video shoots to present the yacht at its best for charter marketing and listings, working closely with renowned yacht videographer Léandre Loyseau, with all production costs covered by G-YACHTS at no expense to you

Marketing & Promotional Strategy

Creation and management of charter brochures, digital magazines, presentations, and ongoing social media content, including Instagram posts, stories, reels, as well as tours featuring our team.

OUR CHARTER FLEET

Contact Our Charter Experts

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Alban Guillot

Chief Operational Officer

alban@g-yachts.com

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Xavier Tessier

Head of Charter & Yacht Broker

xavier@g-yachts.com

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David Rottiers

Junior Yacht Broker

david@g-yachts.com

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